Client Buzz

As a fund manager of shopping centres I have instructed Mark to analyse the trading performance and therefore sustainable rental levels for retailers of a number of shopping centres within my fund. He carried out a very detailed piece of work and presented it in a helpful and clear way to allow me and the asset management team to benefit for the report.  The team and I use the report to set the asset business plan with a clear understanding of what different retailers can sustainably afford to pay at a time in the retail market when retailer failures are common place. This information means we can set realistic return projections and income budgets. The information is also used during letting discussions with retailers to clearly show them the trading potential of the assets. I would recommend this service to commercial landlords of retail assets and also retailers to make sure that both parties understand the trading potential of a specific shopping centre and location.

Top qualities: Personable, Expert, High Integrity

Justin Brand, Director of Real Estate – Fund Manager at Aviva Investors

“We commissioned Mark to undertake an exercise for us reviewing the nature of our branch representation in Glasgow city centre.  Our initial meeting to discuss the work was stimulating with probing questions from Mark and constructive dialogue that helped us shape our thinking for the brief. Mark provided an excellent piece of added-value work driven by robust data-driven insights, all supported by detailed commentary to help direct our focus.  The work gave us greater confidence in our investment proposal.  Mark’s report was professionally presented, showed a thorough understanding of the brief and provided some useful and innovative approaches which helped us bring clarity to our decision making.  Mark has extensive expertise and I would wholeheartedly recommend you consider him in any network planning project.”

Top qualities: Great Results, Expert, Creative

Mike Freeman, Senior Manager – Business Planning & Research

“Mark is thorough, professional and discreet. His work is well presented and always delivered on time. Mark’s work is used to inform our asset management, tenant mix and leasing strategies. His conclusions have a strong influence on our actions in the following year and have proved to be insightful on many occasions. I would have no hesitation in recommending shopping centre owners to use Mark’s services.”

Top qualities: Expert, Good Value, High Integrity

Dominic Deeny, Chief Executive

“In my experience Mark Millward is a leader in the field of retail performance improvement analysis & strategy.  Mark has great integrity and always puts his clients’ needs first.  At The Mall Cribbs Causeway his recommendations enabled the asset team to manage The Mall as an integrated business, providing us with the tools to exploit strengths & opportunities and to minimise the impact of weaknesses & threats.  I found his services to be invaluable which is why I consistently re-instructed him.”

Top Qualities: Great Results, Expert, High Integrity

David Alker, Director Investment 1996 to 2006

“Mark Millward provided detailed, specialist knowledge of retail supply and customer behaviour in Ireland, as a business consultant, to enable us to properly evaluate the market opportunity for our brand within this new market. I would be happy to work with Mark on future projects”.

Top Qualities: Expert, Good Value, High Integrity

Michael Flood – Manager, Strategic Customer Analysis, John Lewis Strategy

“Mark is a thorough and precise person who enjoys the insights he shares with clients in researching and establishing the most important aspect of retail investments’ performance and KPI’s.  Rent affordability is the name of Mark’s game and he is informative, challenging, creative and stimulating to work with.  I would recommend you to engage with Mark, his skill set is unique.” 

Top Qualities: Great Results, Personable, Expert

Martin Fleishman, Owner

“Mark’s expertise in research, analysis and presentation of his findings in retail performance is extraordinary and has assisted us greatly in making strategic decisions about our business and the retail centres that we own and manage. I recomend his service highly.”

Top Qualities: Expert, Good Value, High Integrity

Sean Doyle, Projects Director

“We use Millward Associates for all our consumer research having found them to be expert in getting under the skin of consumers’ shopping behaviour & motivations. Millward Associates’ understand that research has to make an impact on the bottom line and always strive to add value. They are particularly skilful at quantifying consumer demand, identifying and helping us to target the most productive customers and tracking performance change through time. Millward Associates have made an important contribution to The Mall’s ability to exploit opportunities and successfully navigate emerging threats over the past 7 years.”  Maria Crayton, Head of Marketing

“I worked with Mark Millward on a big retail project at John Lewis and his attention to detail and knowledge of the retail market was very impressive. The data he provided was invaluable.” 

Top Qualities: Personable, Expert, High Integrity

Matthew Hully, Development Analyst

“Mark Millward has provided an accessible, personable, and astute consultant service as our retail performance adviser, allowing our firm to out-perform the market in asset growth, very simply by identifying & delivering sustainable levels of passing rent, examining and identifying improvements in tenant mix, that have impact on the upside on yield. Mark’s ability to interact with our ‘clients’ (our Tenants) and conduct real consumer and tenant surveys that allow us to meaningfully measure the market, will continue long into the future. His knowledge and insight are consulted on regularly, and we feel MM will be associated closely with Chartered Land for a considerable time to come.” 

Top Qualities: Great Results, Expert, Good Value

Gary Cooper, Projects Director

“I have worked with Mark Millward in some significant, complicated and important commissions. In my view Mark is the leading consultant on complex retail studies. He uses his knowledge, experience and skills in very innovative ways, avoiding the standard outcomes that many of his competitors turn out. The results are brilliant and accurate. Mark also has the rigour to prepare academic arguments that stand up to scrutiny.”

Top Qualities: Great Results, Expert, High Integrity

John Davie, Head of International Business Development

“Mark Millward is a highly detailed and seasoned retail expert. He has high integrity and works towards a long term mutually beneficial relationship, delivering on time and to the cost base agreed. He has a keen mind and is very capable to operate in complex arenas, and is innovative in finding appropriate solutions to issues under consideration. I have no hesitation in recommending Mark.”

Top Qualities: Great Results, Expert, High Integrity

Ray Savage, Head of Market Development